It’s 03:41 a.m. writing this.
The monitor on my desk is lighting up my pitch-black office.
I’ve had this thing wandering in the back of my mind lately
"If you don’t give up, you can’t lose"
At the core of it, I believed this to be true when I started my first company.
Despite the feeling being so real and so motivating,
The goals I had at the time still felt immensely unreachable in some world.
But only because I hadn’t tried feeling what that ‘’win’’ actually felt like yet.
Putting myself in that position was so logical (because I believed in the vision)
But on the other hand, so stupid and impossible (because I had never been there before)
9/10 people would stop there, because they think their mind is right.
What you don’t realise is that the uncertain journey is supposed to feel uncertain.
There’s a reason why the upside is massive.
Because the flipside is giving up and losing.
I didn’t give up in my first business.
Despite the discomfort in not knowing what it would be.
Then I went on to build companies that did more than $3,000,000 in sales in 4 years.
And now I’m building a new company.
Trying to take it even further than the previous ones.
Same feelings as when I started my first one.
It’s a natural cycle when you go into unknown territory.
But if you don’t give up, you can’t lose.
So I’m sure we’ll be fine.
Just like we’ve always managed to be.
-oliver